Navigating the Digital Slopes

Lake Tahoe attracts numerous tourists, many of whom use mobile devices to explore local businesses' websites. Slow loading times, especially in areas with poor signals, can frustrate tourists and potentially lead to a loss of business.

Does your website take more than a couple of seconds to load on a mobile device?

Most Lake Tahoe visitors use the internet on their mobile devices. Failing to optimize the website for mobile use can result in a frustrating experience and lower search engine rankings, affecting various screen sizes.

Does your website provide a consistent experience across all screen sizes?

In the ever-evolving Lake Tahoe area, displaying outdated information can cause confusion and erode trust in the business.

Is all the information on your website up to date?

Many Lake Tahoe visitors try new businesses. Failing to showcase testimonials, reviews, or case studies can impact the credibility of the business.

Does your website provide evidence supporting your business's credibility to newcomers?

Lake Tahoe locals want to support local businesses. Forgetting to optimize for local searches can hinder the business's visibility within its community.

Does your website have content useful for the area?

Similar to outdated information, broken links are common in Lake Tahoe, deserving special attention.

Do all the links on your website work as expected?

Making the website accessible broadens the customer base, caters to the diverse population in Lake Tahoe, and enhances local reputation. The SEO benefits and avoidance of discrimination claims underscore the importance of integrating accessibility into the website design, fostering community engagement and long-term cost savings.

Are you certain your website is accessible?

SSL acts like a security guard for small business websites in Lake Tahoe, ensuring private and safe information sharing. In a diverse place like Lake Tahoe, having this security assures customers that their information is in good hands. It also helps the website be more visible on search engines, making it easier for people to find and trust.

Are you sure your website follows basic security best practices?

In Lake Tahoe, where people are busy having fun, missing or unclear calls-to-action can result in missed conversion opportunities.

When you visit your website, is it immediately clear what you can accomplish?

Having a website that's always accessible is crucial for small businesses in Lake Tahoe. It means people can check out info, ask questions, and interact with the business anytime. In a place like Lake Tahoe, having a website that's always available is like keeping the doors open for customers all the time. It helps make things easy for customers and ensures the business doesn't miss out on opportunities, like online bookings or reservations, which can happen at any hour. In short, it's about being there for customers whenever they need you.

Is your website online and available 99.9% of the time or higher? This means it should only be offline for a maximum of 8 hours and 45 minutes in a year.